01
Universal product discovery
Shoppers describe what they want in plain language. Blue Sarah matches them to your catalog instantly — no paid placement, no algorithm tax.
Meet the shoppers
who actually buy.
Blue Sarah for brands. The universal shopping platform where shoppers search, compare, and buy from any retailer in one cart, one checkout. Get discovered by buyers ready to actually buy.
Why Blue Sarah
Built for brands who
want the sale, not the scroll.
02
Counterfeit-free by design
Every brand on Blue Sarah is manually vetted. Shoppers know they're buying authentic. Your brand reputation is protected from day one.
03
Universal cart & checkout
Buyers add from multiple retailers and check out once. No redirects, no abandoned tabs. Your products convert at the moment of intent.
04
Inspiration, not ads
Your products surface through relevance, not bids. Blue Sarah is the alternative to ad-driven marketplaces — better margins, better buyers.
05
Conversational & voice-first
Shoppers interact through voice and conversation. A new surface entirely — one that favors brands with great products over brands with big budgets.
How it works
From application to first payout in under a week.
We built Blue Sarah for brand partners who care about speed, craft, and a shopper experience that doesn't feel like an ad.
01Step 01
Apply
Submit your brand details. Takes 6 minutes.
02Step 02
Sync catalog
Connect your commerce platform or upload a feed.
03Step 03
Go live
Shoppers discover you through AI conversations.
04Step 04
Get paid
Weekly Stripe payouts. No surprises, no holdbacks.
Shopping, reimagined
Every store.
One cart.
One checkout.
Blue Sarah is a universal shopping platform. Shoppers search across hundreds of retailers across any category, any brand, and check out once. No tabs, no duplicate forms, no friction. Your products show up the moment intent is highest.
FashionElectronicsHomeKidsBeautySports+ more
Your chat
“Find long sleeve shirts for my son, under $25.”
0K+Active shoppers
0+Retailers live
0%Avg commission
0.0%Payout uptime
Leadership
The team behind
Blue Sarah.
Built by founders who know commerce, technology, and what brands actually need to grow.
George Manley
Co-Founder & CEO
Caitlin Infantino
Co-Founder & CRO
Tim Owen
Co-Founder & CTO
Charlie Pascal
General Counsel
Advisory Board
Tom Ott
Advisor
Managing Director, Icon Luxury Group. Former SVP, Saks Fifth Avenue.
Catherine Havasi
Advisor
Tech Founder. Former Principal Investigator, MIT Media Lab.
Questions
Everything you’re about to ask.
Yes — that's the point. Amazon commoditizes brands and owns the customer relationship. Blue Sarah gives brands a premium, curated channel where shoppers discover through conversation, not search rank. You set your prices, you keep your brand identity, and you get paid directly.
Ready to be discovered?
Ready when you are